A link building firm working in Ireland has to earn coverage rather than buy placements, because reputation compounds in both directions across a media market this concentrated.
We build the story, pitch it individually, and let the links follow the coverage.
What This Link Building Firm Actually Does
Digital PR. Original data, a survey with a real sample, or a finding somebody would write about regardless, offered to journalists who cover that subject.
Assets worth citing. A tool, a dataset, or research with a method attached. These earn links for years without anybody being contacted.
Reclaiming what exists. Unlinked brand mentions, broken links to pages that moved, and coverage that credited you without linking. Cheap, unglamorous, and usually the fastest result available.
The Irish Media Market Rewards Patience
The same twenty outlets cover everything here, so a campaign that would be one of fifty pitches in London is one of five.
That means a genuinely good story lands more reliably than it would in a larger market. It also means every pitch spends relationship capital, so we pitch less often and hold a higher bar for what counts as a story.
Irish businesses selling into Britain get a campaign aimed at both markets, because UK coverage is usually where the authority sits.
Why Earned Links Hold Their Value
A link you earned sits on a page somebody chose to publish, so nothing about it can be withdrawn later.
Google’s guidelines are explicit on paid placement, and an earned profile stays clean through updates that reset bought ones. It is also an asset on your own balance sheet rather than a position rented from somebody who can raise the rent.
What Makes a Story Land
A number nobody has published before, tied to something a journalist’s readers already argue about. That is the whole test, and most internal data fails it for a reason worth knowing.
We look first at what you measure as a matter of course: pricing you see across a sector, timings you record on every job, failure rates you track for your own quality control. Any of those can become a story once aggregated and anonymised.
Where the data does not carry one, a survey with a real sample and a published method usually will, and that is quoted separately so you can decide.
What a Campaign Looks Like
Six to eight weeks, two of them spent finding the story in data you already hold.
Then the asset gets built, the target list assembled from journalists who covered adjacent subjects in the last year, and each pitch sent individually.
Pricing is per campaign against a defined asset and outreach round, so you can see what the story cost and what it returned. A link building firm priced that way has the same incentive you do.
Tell us what you know that nobody else has published and we will tell you whether it is a campaign or a blog post.
Related Services
The technical foundation that lets authority flow is on digital marketing.
Where the immediate need is traffic rather than authority, PPC buys it, and where the landing page wastes what arrives, that is conversion rate optimisation.